About Us

About Yakobi

Yakobi Fragrance was founded by Niki and James with a simple belief: fragrance should feel considered, personal, and genuinely wearable — without being out of reach.

Our journey began with a shared appreciation for scent as more than a finishing touch. For us, fragrance has always been about atmosphere, memory, and how a scent lives with you throughout the day. That curiosity eventually led us to explore the craft behind perfumery, where Yakobi first took shape.

Today, we create luxury-inspired extrait fragrances formulated in-house at a high oil concentration for depth, longevity, and smooth evolution on skin. Each scent is carefully balanced and tested for wear, projection, and how it unfolds over time — not just how it smells at first spray.

Yakobi is built on restraint rather than excess, and intention rather than trend. Our fragrances are designed to feel refined, confident, and effortless — scents you reach for because they feel right, not because they shout.

Thank you for being part of Yakobi.

— Niki & James
Founders, Yakobi Fragrance